Our approach

We start where others end.

Lawyers are usually done with their work when an equity plan ends up as a pile of paper in a drawer. Yet we believe that signing a contract is the beginning of what should be kept alive. After all, motivation is an ongoing process. 

about us

The idea came from: our own experience
Founders: a lawyer and a customer

Sharesquare was born at De Roos Advocaten in Amsterdam, the Netherlands. One of their partners had a strong wish to make employee equity plans better and more effective than ever before. One of their customers loved the idea!

Shifting psychology

Today we perceive the concept of work quite differently. We search for meaning in a job, a purpose of belonging and, simply said, something more than a paycheck. Highly skilled people, especially, have drastically changed their attitude towards employment.

 

The War for Talent

Although algorithms get more intelligent, human capital remains scarce. Apart from attracting key employees, entrepreneurs need to give people a solid reason to stay and build on the business. After all, switching jobs is easier than ever.

“During my entire career, I have been thinking about how to motivate teams towards growth. I believed in equity plans, yet it was such a legal and financial hassle. I’m glad to change that.”

Lisa Dimitrowa

co-founder

“As a lawyer, I helped many companies create employee incentive schemes. Being busy with that, I always thought we need a game-changing solution for equity plans. So here it is.”

Sander Kooijman

co-founder

“During my entire career, I have been thinking about how to motivate teams towards growth. I believed in equity plans, yet it was such a legal and financial hassle. I’m glad to change that.”

Lisa Dimitrowa

co-founder

“As a lawyer, I helped many companies create employee incentive schemes. Being busy with that, I always thought we need a game-changing solution for equity plans. So here it is.”

Sander Kooijman

co-founder

Excel, paper and lingo

The idea to provide people with an incentive to consciously build on business growth is not new. Equity plans already exist for some time. Unfortunately, they are often deployed in a very old-fashioned way.

Companies spend much time, effort, and money just to end up with a long, boring, and hard-to-understand legal document, accompanied by an over-complicated excel file. Imagine also how challenging it is to onboard participants.

Plain English dashboards

Our mission is to empower companies in their approach to reward people intelligently by offering a platform in which companies can easily set up, activate and manage a virtual equity plan.

Crystal clear financials in easy to understand language are the new way to go, for a fraction of the old-fashioned price tag. You can create your plan for free. If you need help, our lawyers are there for you, still for free. When ready, deploy without a hassle.

 

Possible results

Various studies show different effects of employee incentive plans. The numbers differ among country, industry and company size. Yet one thing is clear: people perform better when feeling recognition. We often see:  

%

Increase In Productivty

%

Increase IN Sales

%

Decrease in sick leave

%

Increase in satisfaction

Give it a try

Within a few clicks, you can create an account and access all our resources, as well as design your virtual equity plan. No credit card required. Upgrade whenever you feel like it.

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